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Fat Doctors
Who do you take your advice from? ✍🏻🕺🏼✍🏻🕺🏼

Fat Doctors
You’re catching up with someone you’ve looked up to for years over a coffee. According to you, they are successful. they started and sold a company after raising hundreds of millions of dollars. They did the thing. They have all the money you’re working towards. You saw them as your idol…
But you’re halfway through your coffee and you notice something is off. They constantly complain. They look like they haven’t slept in 48 hours. They’re overweight. They actually look miserable.
Then the conversation shifts to the subject of health. You workout every day, you eat well, and you’re about to start your own business. Then you get cut off, “look kid, if you want to get where I’m at, you’re going to have to sacrifice your health.”
That story came from my friend Erika. Her response? “I don’t agree with that. You don’t have to sacrifice your health to build a company.”

“It’s called a series B, it’s like the Eras tour but for a company”
Now let me ask you something: Would you take health advice from an fat doctor?
If you answered yes. You’re in the wrong place.
On the internet, the loudest voice gets heard the most. Right now, a lot of those loud voices are saying you’re going to have to sacrifice your health to build a wildly successful company. I call bull shit. Just because someone has an opinion—and a megaphone—doesn’t mean you have to listen to them.
^People who use megaphones, who probably shouldn’t^
Who should you listen to? The people who got to where you want to be in a way you want to.
For me thats:
Sam Parr - Built and sold the Hustle for ~$27M. Raised very little money and is really really good at capturing attention. Runs a podcast where he get’s to talk to interesting people whose built massive businesses.
Justin Mares - built a roommate matching company, experimented with dozens of side projects to generate “side” income, one of those turned into Kettle and Fire. Pretty damn based when it comes to health, wellness, and ~longevity~. Positioned the second half of his whole career into health and combating chronic disease.
Tyler Denk - building a newsletter company, fully remote (I’m still 50/50 on this), pretty ripped, splits his time in LA and Colombia, hosts quarterly retreats.
Jesse Itzler - Changed his life countless times (rapper ➡️ founder (5x) ➡️ festival organizer), lives his life by his rules, runs almost every day, saunas almost every day, does incredible adventures with his friends.
Nick Gray - wrote a book on how to host a party, started a company that does museum tours because he loves showing people around, connects with some of the most interesting people in the world, just because it’s fun. Knows what “enough” looks like for him.
Jessie Inchauspé - built a mutli-million dollar business (estimating here) off posting educational content around glucose trends. Now living in Paris and is building a media co about metabolic health.
Ben Parens - bootstrapping a CPG company, while working full time, while having a girlfriend, while running marathons, while looking jacked.
All these people I look up to in certain ways because of how they’ve designed, achieved, and live their lives. No, I’m not simp-ing or fan-boying over any of these people. I text three people from this list on a semi monthly basis (humble brag, eh?). They have yet to block my number (as far as I’m aware).
If I sat down and had a conversation with them I wouldn’t make it awkward. I just look at people that live life a certain way that I resonate with, then I take bits and pieces and try to model aspects of my own life after them. They’ve each achieved something I admire, and I’ve taken notes on how they live their lives.
I call them Icons.
Here’s what most people get it wrong…
Most people think that they can copy their icons step by step for how they got to where they are and copy-paste that onto their own lives. Don’t do that. What got them there won’t get you there now. The most dangerous thing you can do is try to project their life onto yours. That’s what all the tech nerds are doing with Elon, Sam Altman, and Alex Hormozi - thinking they can copy-paste their strategies and get the same results.
It doesn’t work like that.
Take notes. Learn from how they did it. Then remix it to fit your own story.
I’m not trying to be the next Jesse Itzler, Nick Gray, Tyler Denk, or Justin Mares. I’m writing my own story, my way.
I’m going to be Jared Seidel 🕺🏼
I Dig So You Don’t Have To
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